Social communication in advertising : consumption in the mediated marketplace / William Leiss ... [et al.]
Contributor(s): Leiss, William.
Material type: BookPublisher: New York, N.Y. : Routledge, 2005Edition: 3rd ed. , rev. by Jacqueline Botterill.Description: 683 p. : ill.ISBN: 0415966760.Call No.: HF 5821 S624 2005 Subject(s): ADVERTISING -- SOCIAL ASPECTSBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF 5821 S624 2005 (Browse shelf) | Available | 200706220081 |
Includes bibliographical references and index
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