Client at the core : marketing and managing today's professional services firm [electronic resource] / August J. Aquila, Bruce W. Marcus.
By: Aquila, August J.
Contributor(s): Marcus, Bruce W.
Material type: BookPublisher: Hoboken, N.J. : Wiley, c2004Description: 1 online resource.ISBN: 9780471453130; 9780471681878 (electronic bk.).Call No.: HF5628.5 .A68 2004 Subject(s): Accounting firms -- Marketing | Law firms -- Marketing | Accounting firms -- United States -- Marketing | Law firms -- United States -- MarketingOnline resources: Electronic Resources Bibliography, etc. Note: Includes bibliographical references (p. 267-270) and index.No physical items for this record
Includes bibliographical references (p. 267-270) and index.
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