Your search returned 2 results.

1. Books
Getting to plan B : breaking through to a better business model / John Mullins, Randy Komisar.

by Mullins, John Walker | Komisar, Randy, 1954-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : Harvard Business Press, c2009Accession number(s): 201301070004.Availability: Items available for loan: Main Campus [Call number: HD 30.28 M844G] (1).

2. Books
Marketing management : a strategic decision-making approach / John W. Mullins ... [et al.]

by Mullins, John Walker.

Edition: 5th ed. , international ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill Irwin, c2005Accession number(s): 200408260022, 200408260023, 200408260024.Availability: No items available In transit (1).


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