Promiscuous customers : invisible brands : delivering value in digital markets / Michael Bayler and David Stoughton
By: Bayler, Michael.
Contributor(s): Stoughton, David.
Material type: BookPublisher: Oxford : Capstone, 2002Description: 266 p. : ill.ISBN: 1841121592.Call No.: HF5415.1265 B394P Subject(s): INTERNET MARKETING | ELECTRONIC COMMERCE | TELEMARKETING | CUSTOMER RELATIONSBibliography, etc. Note: Includes indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.1265 B394P (Browse shelf) | Available | 200211160124 |
Includes index
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