Libraries, mission & marketing [electronic resource] : writing mission statements that work / Linda K. Wallace.
By: Wallace, Linda K.
Material type: BookPublisher: Chicago : American Library Association, c2004Description: 1 online resource.ISBN: 9780838908679; 9780838998588 (electronic bk.).Call No.: Z678 .W327 2004 Other title: Libraries, mission and marketing.Subject(s): Libraries -- Aims and objectives | Mission statements | Library planning | Libraries -- MarketingOnline resources: Electronic Resources Bibliography, etc. Note: Includes bibliographical references (p. 77-78) and index.No physical items for this record
Includes bibliographical references (p. 77-78) and index.
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