Tourism marketing for cities and towns : using branding and events to attract tourism / Bonita M. Kolb.

By: Kolb, Bonita M.
Material type: materialTypeLabelBookPublisher: London : Routledge, 2011Description: 310 p.ISBN: 9780750679459.Call No.: HT325 K642T 2011 Subject(s): City promotion | Tourism -- MarketingBibliography, etc. Note: Includes bibliographical references and index.
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HT325 K642T 2011 (Browse shelf) Available 2017000001743

Includes bibliographical references and index.

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