Your search returned 3 results.

1.
A study of the impact of perceived interactivity of web banner ads : an advertising hierarchy of effect approach / by Chayaporn Aussavadeegool

by Chayaporn Aussavadeegool.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: [Bangkok] : Graduate School, Bangkok Univ., 2004Dissertation note: Thesis (M.A.)--Bangkok University, 2004 Other title: Impact of perceived interactivity of web banner ads : an advertising hierarchy of effect approach.Online access: Electronic Resource Accession number(s): 200506220066, 200506220067.Availability: Items available for loan: Main Campus [Call number: Thesis C429S 2004 BU] (2).

3.
The alliance strategy's effect on an ariline's individaul branding form the customet's perspective / Nutthapong Prakobkandee ; London Metropolitan University.

by Nutthapong Prakobkandee | Coleman, Nicholas [advisor] | London Metropolitan University.

Material type: book Book; Format: electronic ; Literary form: Not fiction ; Audience: Specialized; Publisher: [London] : London Metropolitan Univ., 2012Dissertation note: Thesis (Ph.D.)--London Metropolitan University, 2012 Accession number(s): 201303180002.Availability: Items available for loan: Main Campus [Call number: Dissertation N877A 2012 LONDONMET] (1).


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