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A managerial introduction to marketing
by Staudt, Thomas A | Taylor, Donald Arthur | Bowersox, Donald J. Edition: 3rd ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1976Accession number(s): 15745.Availability: Items available for loan: Main Campus [Call number: HF5415.13 S728M 1976] (1).
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14.
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15.
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16.
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Basic marketing research / Gilbert A. Churchill, Jr.
by Churchill, Gilbert A., Jr. Edition: 4th ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Australia : South-Western/Thomson Learning, c2001Accession number(s): 200308130076.Availability: Items available for loan: Main Campus [Call number: HF5415.2 C487B 2001] (1).
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17.
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Basic marketing research / Gilbert A. Churchill, Tom J. Brown
by Churchill, Gilbert A., Jr | Brown, Tom J. Edition: 5th ed.Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Australia : Thomson/South-Western, 2004Accession number(s): 200404280002, 200404280003.Availability: Items available for loan: Main Campus [Call number: HF5415.2 C487B 2004] (1).
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18.
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19.
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Brands, consumers, symbols, & research : Sidney J. Levy on marketing
by Levy, Sidney J | Rook, Dennis W., comp. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Thousand Oaks, Calif. : Sage, 1999Accession number(s): 241020000082, 311020004005.Availability: Items available for loan: Main Campus [Call number: HF5415.1 L489B] (1).
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