000 00980nam0a22002650a04500
001 000105525
005 20190423160951.0
008 s2002 at fnx000 000 0neng d
020 _a053451295X
035 _a2002000361
050 4 _aPN1992.55
_bE277B 2002
100 1 _aEastman, Susan Tyler
245 1 0 _aBroadcast/cable/Web programming :
_bstrategies and practices /
_cSusan Tyler Eastman, Douglas A. Ferguson
260 _aAustralia :
_bWadsworth/Thomson Learning,
_cc2002
300 _a466 p. :
_bill.
500 _aRev. ed. of : Braodcast/cable programming. 5th ed. 1996
504 _aIncludes bibliographical references and index
650 4 _aTELEVISION PROGRAMS
_xPLANNING
650 4 _aRADIO PROGRAMS
_xPLANNING
650 4 _aCABLE TELEVISION
_xPLANNING
700 1 _aFerguson, Douglas A.
990 _aA25024
_bMay 29 2002 9:49AM
991 _a03
_b03
_cโฆษณา การสื่อสารเพื่อการตลาด
942 _2lcc
_cBK
999 _c190635
_d190635