| 000 | 00964nam0a22002650a04500 | ||
|---|---|---|---|
| 001 | 000109081 | ||
| 005 | 20190423161453.0 | ||
| 008 | s2002 xxu fnx000 000 0neng d | ||
| 020 | _a0072435763 | ||
| 035 | _a2002003985 | ||
| 050 | 4 |
_aHN90 .M3 _bB792F |
|
| 100 | 1 | _aBryant, Jennings | |
| 245 | 1 | 0 |
_aFundamentals of media effects / _cJennings Bryant, Susan Thompson |
| 260 |
_aBoston, Mass. : _bMcGraw-Hill, _cc2002 |
||
| 300 |
_a395 p. : _bill. |
||
| 490 | 0 | _aThe McGraw-Hill series in mass communication and journalism | |
| 504 | _aIncludes index | ||
| 650 | 0 |
_aMASS MEDIA _zUNITED STATES _xPSYCHOLOGICAL ASPECTS |
|
| 650 | 0 |
_aMASS MEDIA _xSOCIAL ASPECTS _zUNITED STATES |
|
| 650 | 0 |
_aMASS MEDIA _xPOLITICAL ASPECTS _zUNITED STATES |
|
| 650 | 0 |
_aMASS MEDIA _zUNITED STATES _xINFLUENCE |
|
| 990 |
_aA33069 _bSep 19 2002 12:30PM |
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| 991 |
_a03 _b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
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| 942 |
_2lcc _cBK |
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| 999 |
_c193322 _d193322 |
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