| 000 | 01211nam0a22002770a04500 | ||
|---|---|---|---|
| 001 | 000117156 | ||
| 005 | 20190423171726.0 | ||
| 008 | s2002 enk fnx000 000 0neng d | ||
| 020 | _a0750648384 | ||
| 035 | _a2003005694 | ||
| 050 | 4 |
_aHF5415.13 _bA353I |
|
| 100 | 1 | _aAhmed, Pervaiz K. | |
| 245 | 1 | 0 |
_aInternal marketing : _btools and concepts for customer-focused management / _cPervaiz K. Ahmed and Mohammed Rafiq |
| 260 |
_aOxford : _bButterworth-Heinemann, _c2002 |
||
| 300 |
_a299 p. : _bill. |
||
| 500 | _aPublished in association with the Chartered Institute of marketing | ||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aMARKET _xMANAGEMENT |
|
| 650 | 0 |
_aMARKET _xMANAGEMENT _xCASE STUDIES |
|
| 650 | 0 | _aORGANIZATIONAL EFFECTIVENESS | |
| 650 | 0 |
_aORGANIZATIONAL EFFECTIVENESS _xCASE STUDIES |
|
| 700 | 1 | _aRafiq, Mohammed | |
| 990 |
_aA36070 _bAug 15 2003 1:03PM |
||
| 991 |
_a02 _b02 _cการตลาด การขาย การผลิต การบริหารผลิตภัณฑ์ การส่งเข้า - ออก การควบคุมคุณภาพ พฤติกรรมผู้บริโภค |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c199725 _d199725 |
||