000 | 01003nam0a22002650a04500 | ||
---|---|---|---|
001 | 000118901 | ||
005 | 20190423172014.0 | ||
008 | s2003 xxu fnx000 000 0neng d | ||
020 | _a0131200577 | ||
035 | _a2003007453 | ||
050 | 4 |
_aTX911.3 .M3 _bK674M 2003 |
|
100 | 1 | _aKotler, Philip. | |
245 | 1 | 0 |
_aMarketing for hospitality and tourism / _cPhilip Kotler, John Bowen, James Makens |
250 | _a3rd ed. , international ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2003 |
||
300 |
_a893 p. : _bcol. ill. |
||
504 | _aIncludes bibliographical references and index | ||
650 | 0 |
_aHOSPITALITY INDUSTRY _xMARKETING |
|
650 | 0 |
_aTOURISM _xMARKETING |
|
700 | 1 |
_aBowen, John T. _d1948- |
|
700 | 1 | _aMakens, James C. | |
990 |
_aA33069 _bJun 20 2006 4:40PM |
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991 |
_a05 _b01 _cการท่องเที่ยว การโรงแรม การจัดการภัตตาคาร ธุรกิจสายการบิน |
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942 |
_2lcc _cBK |
||
999 |
_c201187 _d201187 |