| 000 | 01028nam0a22002650a04500 | ||
|---|---|---|---|
| 001 | 000127194 | ||
| 005 | 20190530144843.0 | ||
| 008 | s2004 enk fnx000 000 0neng d | ||
| 020 | _a0415322243 | ||
| 035 | _a2004006308 | ||
| 050 | 4 |
_aHF5822 _bO832P |
|
| 100 | 1 | _aO'Shaughnessy, John | |
| 245 | 1 | 0 |
_aPersuasion in advertising / _cJohn O'Shaughnessy and Nicholas Jackson O'Shaughnessy |
| 260 |
_aLondon : _bRoutledge, _c2004 |
||
| 300 |
_a220 p. : _bill. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aADVERTISING _xPSYCHOLOGICAL ASPECTS |
|
| 650 | 0 | _aPERSUATION (PSYCHOLOGY) | |
| 700 | 1 | _aO'Shaughnessy, Nicholas Jackson | |
| 949 |
_b200406250301 _p1425.00 _nBUR _rSID02 RONO20040357 ORDNO5 _t10 _c10 _lB _hHF5822 _j0 _iO832P |
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| 949 |
_b200409100071 _p1425.00 _nBUR _rSID02 RONO20040357 ORDNO5 _t10 _c10 _lB _hHF5822 _j0 _iO832P |
||
| 990 |
_aA37125 _bSep 17 2004 12:46PM |
||
| 991 |
_a03 _b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
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| 942 |
_2lcc _cBK |
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| 999 |
_c206989 _d206989 |
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