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008 s2004 xxu fnx000 000 0neng d
020 _a0805847154
035 _a2004006332
050 4 _aP96 .M34
_bM424 2004
245 0 0 _aMedia management :
_ba casebook approach /
_cJan LeBlanc Wicks ... [et al.]
250 _a3rd ed.
260 _aMahwah, N.J. :
_bLawrence Erlbaum Associates,
_cc2004
300 _a326 p. :
_bill.
490 0 _aLEA's communication series
504 _aIncludes bibliographical references and indexes
650 0 _aMASS MEDIA
_xMANAGEMENT
_xCASE STUDIES
700 1 _aWicks, Jan LeBlanc
949 _b200406250343
_p1800.00
_nBUR
_rSID02 RONO20040357 ORDNO53
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949 _b200406250344
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990 _aA40065
_bJul 2 2004 3:49PM
991 _a03
_b00
_cคณะนิเทศศาสตร์
942 _2lcc
_cBK
999 _c207012
_d207012