| 000 | 01334nam0a22002890a04500 | ||
|---|---|---|---|
| 001 | 000145601 | ||
| 005 | 20190530161117.0 | ||
| 008 | s2004 at fnx000 000 0neng d | ||
| 020 | _a1741031621 | ||
| 035 | _a2007001683 | ||
| 050 | 4 |
_aHD 9989 .A8 _bL683S 2004 |
|
| 100 | 1 | _aLovelock, Christopher | |
| 245 | 1 | 0 |
_aServices marketing : _ban Asia-pacific and Australian perspective / _cChristopher Lovelock, Paul G. Patterson, Rhett H. Walker |
| 250 | _a3rd ed. | ||
| 260 |
_aFrenchs Forest, N.S.W. : _bPearson/Prentice Hall, _cc2004 |
||
| 300 |
_a579 p. : _bill., maps |
||
| 504 | _aIncludes bibliographical references and indexes | ||
| 650 | 0 |
_aSERVICE INDUSTRIES _zAUSTRALIA _xMARKETING |
|
| 650 | 0 |
_aSERVICE INDUSTRIES _zNEW ZEALAND _xMARKETING |
|
| 650 | 0 |
_aSERVICE INDUSTRIES _zASIA, SOUTHEASTERN _xMARKETING |
|
| 700 | 1 | _aPatterson, Paul | |
| 700 | 1 | _aWalker, Rhett | |
| 949 |
_b200705150009 _p1090.00 _nBUK _rSID02 RONO20070283 ORDNO12 _t10 _c10 _lB _hHD 9989 .A8 _j0 _iL683S 2004 |
||
| 990 |
_aA33069 _bJan 6 2011 1:14PM |
||
| 991 |
_a02 _b02 _cการตลาด การขาย การผลิต การบริหารผลิตภัณฑ์ การส่งเข้า - ออก การควบคุมคุณภาพ พฤติกรรมผู้บริโภค |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c222175 _d222175 |
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