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_aHF5415.123 _bR422 |
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| 245 | 0 | 2 |
_aA reader in marketing communications / _cedited by Philip J. Kitchen ... [et al.] |
| 260 |
_aLondon : _bRoutledge, _c2005 |
||
| 300 |
_a273 p. : _bill. |
||
| 504 | _aIncludes bibliographical references | ||
| 650 | 0 | _aCOMMUNICATION IN MARKETING | |
| 650 | 0 | _aMARKETING | |
| 650 | 0 | _aADVERTISING | |
| 700 | 1 |
_aKitchen, Philip J., _eed. |
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| 990 |
_aA37125 _bMay 7 2008 4:40PM |
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| 991 |
_a03 _b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
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