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020 _a0070581592
035 _a2008002177
050 4 _aHF5415.15
_bS463B 2006
100 1 _aSengupta, Subroto
245 1 0 _aBrand positioning :
_bstrategies for competitive advantage /
_cSubroto Sengupta
250 _a2nd ed.
260 _aNew Delhi :
_bTata McGraw-Hill Pub. Co.,
_c2006
300 _a297 p. :
_bill. (some col.)
504 _aIncludes bibliographical references and index
650 0 _aPRODUCT MANAGEMENT
_zINDIA
650 0 _aMARKETING
_zINDIA
949 _b200809170018
_p337.00
_nBUK
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990 _aA39016
_bSep 19 2008 8:59AM
991 _a03
_b03
_cโฆษณา การสื่อสารเพื่อการตลาด
942 _2lcc
_cBK
999 _c226502
_d226502