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| 008 | s2005 enk fnx000 000 0neng d | ||
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_aHD69 .B7 _bF672B |
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| 100 | 1 | _aFord, Kevin | |
| 245 | 1 | 0 |
_aBrands laid bare : _busing market research for evidence-based brand management / _cKevin Ford |
| 260 |
_aChichester : _bWiley, _c2005 |
||
| 300 |
_a158 p. : _bill. |
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| 500 | _aIncludes index | ||
| 650 | 0 |
_aBRAND NAME PRODUCTS _xMANAGEMENT |
|
| 650 | 0 | _aMARKETING RESEARCH | |
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_aA39016 _bJun 2 2009 11:15AM |
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| 991 |
_a03 _b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
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_2lcc _cBK |
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_c229583 _d229583 |
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