000 | 00996nam0a22002530a04500 | ||
---|---|---|---|
001 | 000159451 | ||
005 | 20190530163735.0 | ||
008 | s2008 xxu fnx000 000 0neng d | ||
020 | _a9780071494410 | ||
035 | _a2011000366 | ||
050 | 4 |
_aHD 69 .B7 _bK526B |
|
100 | 1 | _aKnapp, Duane E. | |
245 | 1 | 4 |
_aThe brandpromise : _bhow Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success! / _cDuane E. Knapp |
260 |
_aNew York, N.Y. : _bMcGraw Hill, _cc2008 |
||
300 |
_a264 p. : _bill. |
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504 | _aIncludes bibliographical references and index | ||
650 | 0 | _aBrand name products | |
650 | 0 | _aCustomer relations | |
650 | 0 | _aCustomer services | |
949 |
_b201102030033 _p1118.00 _nBUR _rSID02 RONO20110012 ORDNO9 _t10 _c10 _lB _hHD 69 .B7 _j0 _iK526B |
||
990 |
_aA40064 _bSep 17 2012 9:58AM |
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991 |
_a03 _b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
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942 |
_2lcc _cBK |
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999 |
_c234910 _d234910 |