| 000 | 00840nam0a22002770a04500 | ||
|---|---|---|---|
| 001 | 000296086 | ||
| 003 | Th-BaBU | ||
| 040 |
_aTh-BaBU _cTh-BaBU |
||
| 005 | 20230905111521.0 | ||
| 008 | 140523s2008 njua f b000 001 0 eng d | ||
| 020 | _a9780136132370 | ||
| 035 | _a2013000291 | ||
| 050 | 4 |
_aHF5415 _bK674P 2008 |
|
| 100 | 1 | _aKotler, Philip | |
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong |
| 250 | _a12th ed. | ||
| 250 | _aPearson international edition | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson Prentice Hall, _c2008 |
||
| 300 |
_axxxiv, 599 p., 99 unnumbered p. : _bill. (chiefly col.) |
||
| 504 | _aIncludes bibliographical references and indexes | ||
| 650 | 0 | _aMarketing | |
| 700 | 1 |
_aArmstrong, Gary _q(Gary M.) |
|
| 990 |
_aA47060 _b20230905 |
||
| 991 |
_aadm _bmar |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c241037 _d241037 |
||