000 01067nam0a22002890a04500
001 000298615
005 20190826143332.0
008 140523s2012 ohua f 000 0 eng d
020 _a9781440308185
035 _a2014000175
050 4 _aHF5415.1255
_bH377A
100 1 _aHartwell, Margaret Pott
245 1 0 _aArchetypes in branding :
_ba toolkit for creatives and strategists /
_cMargaret Pott Hartwell and Joshua C. Chen with Chen Design Associates, Max Spector, art director.
260 _aCincinnati, Ohio. :
_bHOW Books,
_cc2012.
300 _a120 p. :
_bill. (chiefly col.).
500 _aIncludes index
650 0 _aCommercial art
650 0 _aBranding (Marketing)
650 0 _aArchetype (Psychology)
700 1 _aChen, Joshua C.
700 1 _aSpector, Max
710 2 _aChen Design Associates
949 _b201402270027
_p1394.00
_nBUR
_rSID02 RONO20140004 ORDNO1
_gPC
_t10
_c190
_lB
990 _aA54083
_b20140725
991 _a03
_b03
_cโฆษณา การสื่อสารเพื่อการตลาด
942 _2lcc
_cBK
999 _c243422
_d243422