000 | 01067nam0a22002890a04500 | ||
---|---|---|---|
001 | 000298615 | ||
005 | 20190826143332.0 | ||
008 | 140523s2012 ohua f 000 0 eng d | ||
020 | _a9781440308185 | ||
035 | _a2014000175 | ||
050 | 4 |
_aHF5415.1255 _bH377A |
|
100 | 1 | _aHartwell, Margaret Pott | |
245 | 1 | 0 |
_aArchetypes in branding : _ba toolkit for creatives and strategists / _cMargaret Pott Hartwell and Joshua C. Chen with Chen Design Associates, Max Spector, art director. |
260 |
_aCincinnati, Ohio. : _bHOW Books, _cc2012. |
||
300 |
_a120 p. : _bill. (chiefly col.). |
||
500 | _aIncludes index | ||
650 | 0 | _aCommercial art | |
650 | 0 | _aBranding (Marketing) | |
650 | 0 | _aArchetype (Psychology) | |
700 | 1 | _aChen, Joshua C. | |
700 | 1 | _aSpector, Max | |
710 | 2 | _aChen Design Associates | |
949 |
_b201402270027 _p1394.00 _nBUR _rSID02 RONO20140004 ORDNO1 _gPC _t10 _c190 _lB |
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990 |
_aA54083 _b20140725 |
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991 |
_a03 _b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
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942 |
_2lcc _cBK |
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999 |
_c243422 _d243422 |