000 | 01046nam0a22002770a04500 | ||
---|---|---|---|
001 | 000298876 | ||
005 | 20190826143424.0 | ||
008 | 140523s2014 enk fnx000 000 0neng d | ||
020 | _a9780749470012 | ||
035 | _a2014000467 | ||
050 | 4 |
_aHF 5415.1255 _bG346B |
|
100 | 0 | _aGains, Neil | |
245 | 1 | 0 |
_aBrand esSense : _busing sense, symbol and story to design brand identity / _cNeil Gains. |
260 |
_aLondon : _bKogan Page, _cc2014. |
||
300 |
_a218 p. : _bill. |
||
504 | _aIncludes bibliographical references and index | ||
650 | 0 | _aBranding (Marketing) | |
650 | 0 | _aBrand name products | |
650 | 0 | _aLogos (Symbol) | |
650 | 0 | _aCorporate image | |
949 |
_b201404230006 _p1468.00 _nBUR _rSID02 RONO20140065 ORDNO1 _t10 _c10 _lB _hHF 5415.1255 _j0 _iG346B |
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949 |
_b201404230005 _p1468.00 _nBUR _rSID02 RONO20140078 ORDNO3 _t10 _c10 _lB _hHF 5415.1255 _j0 _iG346B |
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990 |
_aA47060 _b20140424 |
||
991 |
_a03 _b04 _cวารสารและหนังสือพิมพ์ การสื่อสาร |
||
942 |
_2lcc _cBK |
||
999 |
_c243666 _d243666 |