000 00863nam a2200277 a 4500
001 000299455
003 Th-BaBU
005 20220513162256.0
008 140701b2012 nju f 0 1 0 eng d
020 _a9781118243268
040 _aTh-BaBU
_cTh-BaBU
050 4 _aHF5415.1265
_bH373M 2012
100 1 _aHasen, Jeff,
_ds1958-
245 1 0 _aMobilized marketing :
_bhow to drive sales, engagement, and loyalty through mobile devices /
_cJeff Hasen.
260 _aHoboken, N.J. :
_bWiley,
_cc2012.
300 _axvii, 206 p.
500 _aIncludes index
650 0 _aTelemarketing
650 0 _aMobile commerce
650 0 _aInternet marketing
650 0 _aCell phone advertising
990 _aA37125
_b20220513
991 _aadm
_bmar
942 _2lcc
_cBK
999 _c244046
_d244046