000 | 00709nam a2200229 a 4500 | ||
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001 | 000301998 | ||
005 | 20190826144136.0 | ||
008 | 100619s2012 xxka f b 001 0 eng d | ||
020 | _a9780470710401 | ||
050 | 4 |
_aHF5415.2 _bP696H 2012 |
|
100 | 1 | _aPoynter, Ray. | |
245 | 1 | 4 |
_aThe handbook of online and social media research : _btools and techniques for market researchers / _cby Ray Poynter. |
260 |
_aChichester : _bWiley, _c2012. |
||
300 |
_a441 p. : _bill. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing research. | |
650 | 0 | _aSocial media. | |
650 | 0 | _aInternet searching. | |
990 |
_aA54083 _b20150810 |
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991 |
_a02 _b02 |
||
942 |
_2lcc _cBK |
||
999 |
_c245512 _d245512 |