000 00932nam a2200313 i 4500
001 000309861
005 20190826144700.0
008 160603s2015 enka f 001 0 eng d
020 _a9780749471026
050 4 _aHF5415.1265
_bR926U 2015
100 1 _aRyan, Damian
245 1 0 _aUnderstanding digital marketing :
_bmarketing strategies for engaging the digital generation /
_cDamian Ryan.
250 _aThird edition
250 _aReprinted
264 1 _aLondon :
_bKogan Page,
_c2015
300 _axx, 409 pages :
_billustrations.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
500 _aIncludes index
650 0 _aInternet marketing
650 0 _aSocial media
650 0 _aStrategic planning
650 0 _aMarketing
_xManagement
946 _a85-2
_bNew titles in May 2017
990 _aA47060
_b20170502
991 _aadm
_bmar
942 _2lcc
_cBK
999 _c247138
_d247138