| 000 | 00906nam a2200265 i 4500 | ||
|---|---|---|---|
| 001 | 000309882 | ||
| 005 | 20190826144704.0 | ||
| 008 | 160606s2015 njua f b 001 0 eng d | ||
| 020 | _a9789814641364 | ||
| 050 | 4 |
_aHF5415.2 _bC427M 2015 |
|
| 100 | 1 | _aCharan, Ashok. | |
| 245 | 1 | 0 |
_aMarketing analytics : _ba practitioner's guide to marketing analytics and research methods / _cAshok Charan. |
| 264 | 1 |
_aNew Jersey : _bWorld Scientific, _c©2015 |
|
| 300 |
_a694 pages : _billustrations (chiefly colour). |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing research _xData processing. |
|
| 650 | 0 | _aQuantitative research. | |
| 946 |
_a81-2 _bNew titles in September 2017 |
||
| 990 |
_aA47060 _b20170920 |
||
| 991 |
_aadm _bmar |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c247152 _d247152 |
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