| 000 | 00904nam a2200289 i 4500 | ||
|---|---|---|---|
| 001 | 000312720 | ||
| 005 | 20190826145713.0 | ||
| 008 | 160118s2016 enka f b 001 0 eng d | ||
| 020 | _a9780415703772 | ||
| 050 | 4 |
_aHF5415 _bM374 2016 |
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| 245 | 0 | 4 |
_aThe marketing book / _cedited by Michael Baker, Susan Hart. |
| 250 | _aSeventh edition. | ||
| 264 | 1 |
_aLondon : _bRoutledge, _c2016. |
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| 300 |
_a655 pages : _billustrations. |
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| 336 |
_atext _2rdacontent |
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| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 500 | _aThis edition previously issued in print: 2015. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aBaker, Michael J., _d1935- , _eeditor. |
|
| 700 | 1 |
_aHart, Susan J., _eeditor. |
|
| 946 |
_a68-2 _bNew titles in January 2019 |
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| 990 |
_aA47060 _b20190122 |
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| 991 |
_aadm _bmar |
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| 942 |
_2lcc _cBK |
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| 999 |
_c248954 _d248954 |
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