000 | 00993nam a2200289 i 4500 | ||
---|---|---|---|
001 | 000312888 | ||
005 | 20190826145730.0 | ||
008 | 170311s2016 enka f b 001 0 eng d | ||
020 | _a9781138803329 | ||
050 | 4 |
_aHF5415.5 _bD374 2016 |
|
245 | 0 | 4 |
_aThe dark side of CRM : _bcustomers, relationships and management / _cedited by Bang Nguyen, Lyndon Simkin and Ana Isabel Canhoto. |
246 | 3 | _aDark side of customer relations management | |
264 | 1 |
_aLondon : _bRoutledge, _c2016 |
|
300 |
_a303 pages : _billustrations. |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
504 | _aIncludes bibliographical references and index | ||
650 | 0 |
_aCustomer relations _xManagement |
|
700 | 1 |
_aNguyen, Bang, _eeditor |
|
700 | 1 |
_aSimkin, Lyndon, _d1961-, _eeditor |
|
700 | 1 |
_aCanhoto, Ana Isabel, _eeditor |
|
946 |
_a82-2 _bNew titles in August 2017 |
||
990 |
_aA47060 _b20170815 |
||
991 |
_aadm _bmar |
||
942 |
_2lcc _cBK |
||
999 |
_c249048 _d249048 |