000 | 00961nam a2200301 i 4500 | ||
---|---|---|---|
001 | 000313726 | ||
005 | 20190826145852.0 | ||
008 | 170804s2016 at a f b 001 0 eng d | ||
020 | _a9781133602446 | ||
050 | 4 |
_aGV716 _bK373S 2016 |
|
100 | 1 |
_aKaser, Ken, _eauthor |
|
245 | 1 | 0 |
_aSports and entertainment marketing / _cKen Kaser, Dotty Boen Oelkers. |
250 | _aFourth edition | ||
264 | 4 |
_aAustralia : _bSouth-Western/Cengage Learning, _c©2016. |
|
300 |
_aix, 440 pages : _billustrations (chiefly color). |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
504 | _aIncludes bibliographical references and index | ||
650 | 0 |
_aSports _xMarketing |
|
650 | 0 |
_aEntertainment events _xMarketing |
|
700 | 1 |
_aOelkers, Dotty Boen, _eauthor |
|
946 |
_a80-2 _bNew titles in October 2017 |
||
990 |
_aA47060 _b20171020 |
||
991 |
_aant _brec |
||
991 |
_aadm _bmar |
||
942 |
_2lcc _cBK |
||
999 |
_c249458 _d249458 |