000 00953nam a2200289 i 4500
001 000314219
005 20190826145941.0
008 180105s2015 maua f b 001 0 eng d
020 _a9789814455244
050 4 _aHF5415.13
_bI226M 2015
100 1 _aIncobucci, Dawn,
_eauthor
245 1 0 _aMarketing Management in Asia /
_cDawn Incobucci, Randall Shannon and Nicholas Grigoriou.
260 1 _aAndover, Mass. :
_bCengage Learning,
_c2015.
300 _axi, 530 pages :
_bcolour illustrations.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and index
650 0 _aMarketing
_xManagement
650 0 _aMarketing
_zAsia
_vCase studies
700 1 _aShannon, Randall,
_eauthor
700 1 _aGrigoriou, Nicholas,
_eauthor
946 _a73-2
_bNew titles in May 2018
990 _aA47060
_b20180507
991 _aadm
_bmar
942 _2lcc
_cBK
999 _c249690
_d249690