| 000 | 02442nam a2200313 i 4500 | ||
|---|---|---|---|
| 003 | TH-BaBU | ||
| 005 | 20210608093714.0 | ||
| 008 | 161025s2017 nju b 001 0 eng | ||
| 020 | _a9780813589138 | ||
| 020 | _a9780813583334 | ||
| 020 | _a9780813583341 | ||
| 040 |
_aDLC _beng _cTH-BaBU |
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| 050 | 0 | 0 |
_aPN1999.W34 _bW544D 2017 |
| 100 | 1 |
_aWills, John, _d1971- _eauthor. |
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| 245 | 1 | 0 |
_aDisney culture / _cJohn Wills. |
| 264 | 1 |
_aNew Brunswick, New Jersey : _bRutgers University Press, _c[2017] |
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| 300 | _a1 online resource | ||
| 336 |
_atext _2rdacontent |
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| 337 |
_acomputer _2rdamedia |
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| 338 |
_aonline resource _2rdacarrier |
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| 490 | 0 | _aQuick takes: movies and popular culture | |
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 8 | _aMachine generated contents note: Acknowledgments -- Introduction -- Chapter One: Making Disney Magic -- Chapter Two: The World According to Disney -- Chapter Three: Disney Dollars -- Chapter Four: Disney Values -- Further Reading -- Works Cited -- Index. | |
| 520 |
_a"Over the past century, Disney has grown from a small American animation studio into a multipronged global media giant. Today, the company's annual revenue exceeds the GDP of over 100 countries, and its portfolio has grown to include Pixar, Marvel, Lucasfilm, ABC, and ESPN. With a company so diversified, is it still possible to identify a coherent Disney vision or message? Disney Culture proposes that there is still a unifying Disney ethos, one that can be traced back to the corporate philosophy that Walt Disney himself developed back in the 1920s. Yet, as cultural historian John Wills demonstrates, Disney's values have also adapted to changing social climates. At the same time, the world of Disney has profoundly shaped how Americans view the world. Wills offers a nuanced take on the corporate ideologies running through animated and live-action Disney movies from Frozen to Fantasia, from Mary Poppins to Star Wars: The Force Awakens. But Disney Culture encompasses much more than just movies as it explores the intersections between Disney's business practices and its cultural mythmaking. Welcome to "the Disney Way.""-- _cProvided by publisher. |
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| 610 | 2 | 0 |
_aWalt Disney Company _xManagement. |
| 650 | 0 | _aCorporate culture. | |
| 856 | 4 | 1 |
_uhttp://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1455687 _zElectronic Resources |
| 942 |
_2lcc _cEB |
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