000 00997nam a2200265 i 4500
003 TH-BaBU
005 20211028191150.0
008 2002 s2002 enkan f b 00 a eng d
020 _a9780750624282
020 _a9780585450230 (electronic bk.)
040 _aTH-BaBU
_cTH-BaBU
050 4 _aHF5415.126
_b.T475 2002
100 1 _aThomas, Brian
245 1 0 _aDirect marketing in practice
_h[electronic resource] /
_cBrian Thomas and Matthew Housden
264 1 _aOxford :
_bButterworth-Heinemann,
_c2002
300 _a1 online resource
490 0 _aThe Chartered Institute of Marketing/Butterworth-Heinemann marketing series
504 _aIncludes bibliographical references and index.
650 0 _aDirect marketing
650 0 _aIndustrial marketing
700 1 _aHousden, Matthew
710 2 _aChartered Institute of Marketing
856 _uhttp://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=81870&site=ehost-live&scope=site
_zElectronic Resources
942 _2lcc
_cEB
999 _c252854
_d252854