000 | 00997nam a2200265 i 4500 | ||
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003 | TH-BaBU | ||
005 | 20211028191150.0 | ||
008 | 2002 s2002 enkan f b 00 a eng d | ||
020 | _a9780750624282 | ||
020 | _a9780585450230 (electronic bk.) | ||
040 |
_aTH-BaBU _cTH-BaBU |
||
050 | 4 |
_aHF5415.126 _b.T475 2002 |
|
100 | 1 | _aThomas, Brian | |
245 | 1 | 0 |
_aDirect marketing in practice _h[electronic resource] / _cBrian Thomas and Matthew Housden |
264 | 1 |
_aOxford : _bButterworth-Heinemann, _c2002 |
|
300 | _a1 online resource | ||
490 | 0 | _aThe Chartered Institute of Marketing/Butterworth-Heinemann marketing series | |
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aDirect marketing | |
650 | 0 | _aIndustrial marketing | |
700 | 1 | _aHousden, Matthew | |
710 | 2 | _aChartered Institute of Marketing | |
856 |
_uhttp://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=81870&site=ehost-live&scope=site _zElectronic Resources |
||
942 |
_2lcc _cEB |
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999 |
_c252854 _d252854 |