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| 001 | on1124797009 | ||
| 003 | OCoLC | ||
| 005 | 20240611145147.0 | ||
| 006 | m d | ||
| 007 | cr ||||||||||| | ||
| 008 | 191016t20202020njuac ob 001 0 eng | ||
| 010 | _a 2019032935 | ||
| 040 |
_aDLC _beng _erda _cDLC _dOCLCO _dOCLCF _dYDX _dN$T _dMMU _dUKMGB _dTEFOD _dUBY _dTSC _dVFL _dOCLCO _dOCLCQ _dOCLCO _dOCLCL |
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_a019646134 _2Uk |
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| 020 |
_a1119615720 _qelectronic book |
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_a9781119615736 _qelectronic book |
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_a(OCoLC)1124797009 _z(OCoLC)1240142389 |
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| 037 |
_a9781119615729 _bWiley |
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| 037 |
_aC43345BC-E3BB-4838-B523-8BB2DB3890BB _bOverDrive, Inc. _nhttp://www.overdrive.com |
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| 042 | _apcc | ||
| 050 | 0 | 4 |
_aHF5718 _b.D95 2020 |
| 082 | 0 | 0 |
_a658.4/5 _223 |
| 049 | _aMAIN | ||
| 100 | 1 |
_aDykes, Brent, _eauthor. |
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| 245 | 1 | 0 |
_aEffective data storytelling : _bhow to drive change with data, narrative, and visuals / _cBrent Dykes. |
| 264 | 1 |
_aHoboken, New Jersey : _bJohn Wiley and Sons, Inc., _c[2020] |
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| 264 | 4 | _c©2020 | |
| 300 |
_a1 online resource (xiv, 322 pages) : _billustrations (some color), portraits (some color) |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_acomputer _bc _2rdamedia |
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| 338 |
_aonline resource _bcr _2rdacarrier |
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| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aIntroduction to driving change through insight -- Why tell stories with data? -- The psychology of data storytelling -- The anatomy of a data story -- Data : the foundation of your data story -- Narrative : the structure of your data story -- Visuals (part 1) : setting the scenes of your data story -- Visuals (part 2) : polishing the scenes of your data story -- Crafting your own data story. | |
| 520 | _aThis book introduces much-needed frameworks to better clarify what it means to tell stories with data and offer helpful techniques to be more effective with data storytelling. This book takes a comprehensive look at all aspects of data storytelling--not just the visual elements, and help readers to develop the essential skills to communicate their insights in a more persuasive, engaging, and memorable manner through data stories. | ||
| 520 |
_a"Until now, most of the content on data storytelling has focused solely on data visualization best practices. However, data storytelling is much more than just effective data visualization. In particular, the powerful narrative aspects have been overlooked or only lightly covered in the marketplace. In addition, very little attention has been spent on the psychological aspects of why stories outperform statistics. This book will introduce much-needed frameworks to better clarify what it means to tell stories with data and offer helpful techniques to be more effective with data storytelling. Most of the current books associated with "data storytelling" focus primarily on just the data visualization aspects, overlooking other essential components such as narrative or audience. While they highlight the importance of communicating insights through data visualizations, they don't drill deeply into the actual storytelling and limit their coverage to a small section or short chapter. In contrast, this book takes a comprehensive look at all aspects of data storytelling--not just the visual elements. This book will: Show how to turn insights into data stories that are more engaging, persuasive, and memorable. Explain why stories are more powerful than just facts or statistics alone. Explain why our brains respond better to data stories. Shows how to avoid common data storytelling mistakes Describe the six essential elements of a data story, the four steps to structuring your findings as a data story, and the seven principles for better visual storytelling. In today's data economy, everyone must be able to communicate effectively with data. It's no longer a skill that is reserved for just data scientists and analysts. This book will help readers to develop the essential skills to communicate their insights in a more persuasive, engaging, and memorable manner through data stories. They will learn how the three core elements of data storytelling--data, narrative, and visuals--can be combined to influence decisions and drive change"-- _cProvided by publisher. |
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| 588 | _aDescription based on online resource; title from resource home page (ProQuest Ebook Central, viewed January 8, 2020). | ||
| 590 | _aAdded to collection customer.56279.3 | ||
| 650 | 0 | _aBusiness communication. | |
| 650 | 0 | _aInformation visualization. | |
| 650 | 0 | _aStorytelling. | |
| 650 | 6 | _aCommunication dans l'entreprise. | |
| 650 | 6 | _aVisualisation de l'information. | |
| 650 | 6 | _aArt de conter. | |
| 650 | 7 |
_aBusiness communication _2fast |
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| 650 | 7 |
_aInformation visualization _2fast |
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| 650 | 7 |
_aStorytelling _2fast |
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| 758 |
_ihas work: _aEffective data storytelling (Text) _1https://id.oclc.org/worldcat/entity/E39PCGHVfTdT4CtqqjgM7GgmQy _4https://id.oclc.org/worldcat/ontology/hasWork |
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| 776 | 0 | 8 |
_iPrint version: _aDykes, Brent. _tEffective data storytelling _dHoboken, New Jersey : John Wiley and Sons, Inc., [2020] _z9781119615712 _w(DLC) 2019032934 |
| 856 | 4 | 0 |
_3EBSCOhost _uhttps://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2328555 |
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