McDaniel, Carl, Jr.
Contemporary marketing research - 3rd ed. - St. Paul, Minn. : West Pub. Co., 1996 - 783 p.
MARKETING RESEARCH
HF5415.2 / M322C 1996
Contemporary marketing research - 3rd ed. - St. Paul, Minn. : West Pub. Co., 1996 - 783 p.
MARKETING RESEARCH
HF5415.2 / M322C 1996