000 -LEADER |
fixed length control field |
00827nam0a22002170a04500 |
001 - CONTROL NUMBER |
control field |
000035114 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190422111404.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
s1996 xxu 0000 000 0 eng d |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
2001035542 |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.2 |
Item number |
M322C 1996 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
McDaniel, Carl, |
Titles and words associated with a name |
Jr. |
245 10 - TITLE STATEMENT |
Title |
Contemporary marketing research |
250 ## - EDITION STATEMENT |
Edition statement |
3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
St. Paul, Minn. : |
Name of publisher, distributor, etc. |
West Pub. Co., |
Date of publication, distribution, etc. |
1996 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
783 p. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
MARKETING RESEARCH |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Gates, Roger |
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
Link information for 9XX fields |
A47008 |
Link information for field corresponding to 9XX field |
Feb 25 2005 4:14PM |
991 ## - |
-- |
02 |
-- |
02 |
-- |
การตลาด การขาย การผลิต การบริหารผลิตภัณฑ์ การส่งเข้า - ออก การควบคุมคุณภาพ พฤติกรรมผู้บริโภค |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |