Jewler, A. Jerome
Creative strategy in advertising - 4th ed. - Belmont, Calif. : Wadsworth Pub. Co., 1992 - 418 p.
Advertising copy.
ADVERTISING LAYOUT AND TYPOGRAPHY
HF5825 / J48C 1992
Creative strategy in advertising - 4th ed. - Belmont, Calif. : Wadsworth Pub. Co., 1992 - 418 p.
Advertising copy.
ADVERTISING LAYOUT AND TYPOGRAPHY
HF5825 / J48C 1992