Jones, John Philip
When ads work : new proof that advertising triggers sales - New York, N.Y. : Lexington, 1995 - 240
ADVERTISING--CASE STUDIES
SALES PROMOTION--CASE STUDIES
HF5823 / J663W
When ads work : new proof that advertising triggers sales - New York, N.Y. : Lexington, 1995 - 240
ADVERTISING--CASE STUDIES
SALES PROMOTION--CASE STUDIES
HF5823 / J663W