Clancy, Kevin J.
Uncover the hidden power of television programming : -- and get the most from your advertising budget - Thousand Oaks, Calif. : Sage, 1999 - 236
0761915826
TELEVISION ADVERTISING--UNITED STATES
TELEVISION BROADCASTING--UNITED STATES
TELEVISION VIEWERS--UNITED STATES
HF6146 .T42 / C526U
Uncover the hidden power of television programming : -- and get the most from your advertising budget - Thousand Oaks, Calif. : Sage, 1999 - 236
0761915826
TELEVISION ADVERTISING--UNITED STATES
TELEVISION BROADCASTING--UNITED STATES
TELEVISION VIEWERS--UNITED STATES
HF6146 .T42 / C526U