BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog

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Foss, Bryan

Successful customer relationship marketing : new thinking, new strategies, new tools for getting closer to your customers / Bryan Foss & Merlin Stone - London : Kogan Page, 2001 - 522 p. : ill.

Includes index

ISBN: 0749435798

Subjects--Topical Terms:
CUSTOMER RELATIONS
RELATIONSHIP MARKETING

LC Class. No.: HF5415.5 / F677S

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