Successful customer relationship marketing : new thinking, new strategies, new tools for getting closer to your customers / Bryan Foss & Merlin Stone

By: Foss, Bryan.
Contributor(s): Stone, Merlin, 1948-.
Material type: materialTypeLabelBookPublisher: London : Kogan Page, 2001Description: 522 p. : ill.ISBN: 0749435798.Call No.: HF5415.5 F677S Subject(s): CUSTOMER RELATIONS | RELATIONSHIP MARKETINGBibliography, etc. Note: Includes index
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HF5415.5 F677S (Browse shelf) Available 200210030001

Includes index

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