Kellogg on marketing /
The Kellogg Marketing Faculty, Northwestern University ; Dawn Iacobucci, editor
- New York, N.Y. : Wiley, c2001
- 427 p. : ill.
Includes bibliographical references and index
047135399X
MARKETING
HF5415 / K444
Includes bibliographical references and index
047135399X
MARKETING
HF5415 / K444