Hair, Joseph F.
Marketing research : a practical approach for the new millennium / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau - Boston, Mass. : Irwin McGraw-Hill, c2000 - 682 p. : ill. - The Irwin/McGraw-Hill series in marketing .
Includes index
0256195552
MARKETING RESEARCH
HF5415.2 / H347M
Marketing research : a practical approach for the new millennium / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau - Boston, Mass. : Irwin McGraw-Hill, c2000 - 682 p. : ill. - The Irwin/McGraw-Hill series in marketing .
Includes index
0256195552
MARKETING RESEARCH
HF5415.2 / H347M