BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog

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Nilson, Torsten H.

Customize the brand : make it more desirable-and profitable / Torsten H Nilson - Chichester : Wiley, 2003 - 179 p. : ill.

Includes index

ISBN: 0470848227

Subjects--Topical Terms:
BRAND NAME PRODUCTS
TRADEMARKS

LC Class. No.: HD69 .B7 / N547C

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