Marketing : best practices /
K. Douglas Hoffman ... [et al.]
- 2nd ed.
- Australia : Thomson/South-Western, c2003
- 647 p. : col. ill.
Includes bibliographical references and index
0030349990
MARKETING
HF5415 / M374 2003
Includes bibliographical references and index
0030349990
MARKETING
HF5415 / M374 2003