Piti Tantakasem
Service quality and the customer satisfaction chain in the Thai retail banking industry / by Piti Tantakasem - [Bangkok] : Graduate School, Bangkok Univ., 2006 - 107 leaves : ill.
Thesis (Ph.D.)--Bangkok University, 2006
Includes bibliographical references
BANGKOK UNIVERSITY--DISSERTATIONS
BANKS AND BANKING--CUSTOMER SERVICES--RESEARCH
CONSUMER SATISFACTION--RESEARCH
Service quality and the customer satisfaction chain in the Thai retail banking industry / by Piti Tantakasem - [Bangkok] : Graduate School, Bangkok Univ., 2006 - 107 leaves : ill.
Thesis (Ph.D.)--Bangkok University, 2006
Includes bibliographical references
BANGKOK UNIVERSITY--DISSERTATIONS
BANKS AND BANKING--CUSTOMER SERVICES--RESEARCH
CONSUMER SATISFACTION--RESEARCH