Young, Roy A.
Marketing champions : practical strategies for improving marketing's power, influence, and business impact / Roy A. Young, Allen M. Weiss, and David W. Stewart - Hoboken, N.J. : Wiley, c2006 - 270 p. : ill.
Includes bibliographical references and index
9780471744955
MARKETING
HF5415 / Y686M
Marketing champions : practical strategies for improving marketing's power, influence, and business impact / Roy A. Young, Allen M. Weiss, and David W. Stewart - Hoboken, N.J. : Wiley, c2006 - 270 p. : ill.
Includes bibliographical references and index
9780471744955
MARKETING
HF5415 / Y686M