Passikoff, Robert 1948-
Predicting market success : new ways to measure customer loyalty and engage consumers with your brand / Robert Passikoff - Hoboken, N.J. : Wiley, c2006 - 242 p. : ill.
Includes index
047004022X
CUSTOMER LOYALTY
HF5415.525 / P377P
Predicting market success : new ways to measure customer loyalty and engage consumers with your brand / Robert Passikoff - Hoboken, N.J. : Wiley, c2006 - 242 p. : ill.
Includes index
047004022X
CUSTOMER LOYALTY
HF5415.525 / P377P