Vaid, Helen
Branding / Branding : brand strategy, design and implementation of corporate and product identity Helen Vaid - New York, N.Y. : Watson-Guptill, 2003 - 192 p. : col. ill.
Covet title: Branding : brand strategy, design and implementation of corporate and product identity Includes index
082305682X
BRANDING (MARKETING)
BRAND NAME PRODUCTS--MANAGEMENT
HD69 .B7 / V342B
Branding / Branding : brand strategy, design and implementation of corporate and product identity Helen Vaid - New York, N.Y. : Watson-Guptill, 2003 - 192 p. : col. ill.
Covet title: Branding : brand strategy, design and implementation of corporate and product identity Includes index
082305682X
BRANDING (MARKETING)
BRAND NAME PRODUCTS--MANAGEMENT
HD69 .B7 / V342B