Scott, David Meerman
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly / The new rules of marketing and PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly David Meerman Scott. - Completely rev. & updated 3rd ed. - Hoboken, N.J. : Wiley, c2011. - 366 p. : ill.
Rev. ed. of: The new rules of marketing and PR. 2nd ed. c2010 Includes index
9781118026984
Internet marketing
Public relations
HF 5415.1265 / S267N 2011
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly / The new rules of marketing and PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly David Meerman Scott. - Completely rev. & updated 3rd ed. - Hoboken, N.J. : Wiley, c2011. - 366 p. : ill.
Rev. ed. of: The new rules of marketing and PR. 2nd ed. c2010 Includes index
9781118026984
Internet marketing
Public relations
HF 5415.1265 / S267N 2011