BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog

Normal view MARC view ISBD view

Hancock, Joseph,

Brand/story : cases and explorations in fashion branding / Joseph Hancock. - Second edition. - xix, 206 pages : colour illustrations.

Includes bibliographical references and index

ISBN: 9781501300028

Subjects--Topical Terms:
Fashion merchandising.
Advertising--Fashion.
Branding (Marketing)
Advertising--Brand name products.

LC Class. No.: HD9940.A2 / H362B 2016

Place hold
Print
Add to your cart (remove)
Save record
More searches